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Do you work in marketing or are you responsible for brand management of your company? It can be a very complex task to structure all sub-areas of brand management and to always keep an eye on them. We would like to support you in doing just that. Our list of 20 essential questions about brand management addresses the most important points. You will recognize exactly where your brand management still has potential for improvement.
How many questions could you easily answer and where did you notice that there is still potential? Use the questions to identify, consider, and organize the most important marketing areas. If you need more specific information on how to implement certain marketing operations, check out our guide to successful brand management. There we explain what brand management is, what it aims for, and how to implement it successfully in your company. At empower® we also offer a simple brand management solution which enables everyone to create design-compliant Office documents. Get started now!